To recap: We are on day 3 (Saturday) of the Affiliate Incubator Seminar.
Saturday - the last day of the seminar!
Rick Raddatz finished up his presentation. If you didn’t read his first presentation, it’s here: Rick Raddatz, Part 1.
Today he discussed various tools to use in your business. Some points made were:
Investing in tools will be the biggest ROI (Return On Investment) you can have in your business.
Use the internet to lauch projects, but use the cash flow from them to fund offline products. He specifically talked about his new offline project, Entreprenuer’s Vacation Club.
He also gave an example of how adding audio to a simple squeeze page changed the opt-in rate to 42%!
Another example given was how adding a silly video of himself eating a bag of chips and drinking a soda increased the opt-in rate on another squeeze page, Wednesday Minute. You should check out that video - it’s pretty funny.
Other points made:
- Don’t be afraid to ask your list for help.
- Don’t be afraid to re-engineer your marketing if something doesn’t work.
- Invest in coaching if you can’t come up with your own marketing solutions.
- Sometimes it helps to get a different opinion.
- Put yourself outside of your comfort zone.
Some of the products he has to make adding audio and video to your site easy are: Instant Audio and Instant Video Generator
He also has a brand new program that looks pretty cool if you want a program that does everything - Marketing Makeover Generator Definitely worth a look see - especially for the $1 trial!
Of course, then he wrapped up with one of those fabulous deals that includes everything. You guys really should go to one of these seminars.
GiGi